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ఽ Nature's Fortune: How Business and Society Thrive by Investing in Nature library ಋ By Mark R Tercek ಔ

ఽ Nature's Fortune: How Business and Society Thrive by Investing in Nature library ಋ By Mark R Tercek ಔ ఽ Nature's Fortune: How Business and Society Thrive by Investing in Nature library ಋ By Mark R Tercek ಔ What is nature worth The answer to this questionwhich traditionally has been framed in environmental termsis revolutionizing the way we do business.In Natures Fortune, Mark Tercek, CEO of The Nature Conservancy and former investment banker, and science writer Jonathan Adams argue that nature is not only the foundation of human well being, but also the smartest commercial investment any business or government can make The forests, floodplains, and oyster reefs often seen simply as raw materials or as obstacles to be cleared in the name of progress are, in fact as important to our future prosperity as technology or law or business innovation.Who invests in nature, and why What rates of return can it produce When is protecting nature a good investment With stories from the South Pacific to the California coast, from the Andes to the Gulf of Mexico and even to New York City, Natures Fortune shows how viewing nature as green infrastructure allows for breakthroughs not only in conservationprotecting water supplies enhancing the health of fisheries making cities sustainable, livable and safe and dealing with unavoidable climate changebut in economic progress, as well Organizations obviously depend on the environment for key resourceswater, trees, and land But they can also reap substantial commercial benefits in the form of risk mitigation, cost reduction, new investment opportunities, and the protection of assets Once leaders learn how to account for nature in financial terms, they can incorporate that value into the organizations decisions and activities, just as habitually as they consider cost, revenue, and ROI.A must read for business leaders, CEOs, investors, and environmentalists alike, Natures Fortune offers an essential guide to the worlds economicand environmentalwell being. Nature s Fortune Mark Tercek A must read for business leaders, CEOs, investors, and environmentalists alike, Nature offers an essential guide to the world economic environmental well being Order at CEO Read , or Barnes Noble How Business Society Thrive By is a good introduction idea of ecosystem services This technical term that never appears in book, because it not okay islandpress by Investing Tercek For aspiring your life who drools phrases like rates return investment, share gift Fortune, briefly discusses how increasing human footprint sowing seeds climate change what this means society The age old saying, Don t fool with Mother remains warning More extensive discussion its effects beyond scope NATURE S FORTUNE In tackles environment banker eye outdoorsman heart He makes clear case why protecting nature smartest investment we can make Ted Turner, Chairman, Turner Enterprises, Inc both our as SOPHOMORES Society Sopho Summer Reading Questions R Jonathan Adams on their floodplains 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    • Nature's Fortune: How Business and Society Thrive by Investing in Nature
    • 2.4
    • 199
    • Paperback
    • 0465031811
    • Mark R Tercek
    • English
    • 02 August 2017

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