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ᥗ Searches related to text Green Giants: How Smart Companies Turn Sustainability into Billion-Dollar Businesses ᦤ Book By E Freya Williams ᦞ

ᥗ Searches related to text Green Giants: How Smart Companies Turn Sustainability into Billion-Dollar Businesses ᦤ Book By E Freya Williams ᦞ ᥗ Searches related to text Green Giants: How Smart Companies Turn Sustainability into Billion-Dollar Businesses ᦤ Book By E Freya Williams ᦞ What do Brazil s top beauty brand, America s second fastest growing restaurant chain, and the world s third best selling car have in common They are shattering the myth that acting sustainably and building a billion dollar business are mutually exclusive Green Giants examines nine companies that are merging social responsibility with wild profitability and reveals the six factors responsible for their success, including iconoclastic leadership fueled by deep conviction and a rebellious streak disruptive innovation that uses sustain ability to spur the development of radically better products and services and a higher purpose that ignites the company when the mission leads, profits follow Mainstream appeal with positioning and packaging stripped of the crunchy cliches that alienate the average customer This new breed of billion dollar business proves it s possible to achieve enormous success while implementing sustainable principles that help consumers live better lives Ranging from start ups to business lines incubated within major multi nationals, these companies collectively represent over 60 billion in revenue What s , many command wider profit margins and are growing faster than their conventional counterparts Packed with eye opening research, exclusive interviews, and enlightening examples from Chipotle, Toyota, Unilever, Tesla, General Electric, and , Green Giants serves as a blueprint for sustainable success that anyone can follow. 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    • Green Giants: How Smart Companies Turn Sustainability into Billion-Dollar Businesses
    • 3.4
    • 262
    • Kindle
    • E Freya Williams
    • English
    • 25 August 2017

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